Tag Archives: attracting customers

How can articles help you generate business?

Even a well-written article may not be enough to actually ‘generate’ business on its’own. When you write an article or create any sort of ‘content’, it needs to sit as part of the ‘route’ that you create for your prospective … Continue reading

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How to create ‘Trust’ through your content

When we create any sort of content for marketing purposes, we all, as business owners, want it to have a positive effect on our prospective customer or reader. Otherwise, why go to the trouble of writing it? Ideally we want … Continue reading

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Have you created your ‘Customer Corridor’?

After reading my headline, you may be asking yourself “What on earth is a customer corridor?” That’s understandable – I was inspired, just as I was writing this article, to use the name to illustrate how my concept for attracting … Continue reading

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What is the key to successful blogging?

Why should your business have a blog? The easy thing to do, is firstly, to give you two simple answers… 1. Blogs are highly visible to search engines – and if updated regularly with content, they will enable your website … Continue reading

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