Where do you leave your breadcrumbs?

BreadcrumbsOnce you have established your online presence, you will have automatically started to leave your own trail of digital breadcrumbs. It may not be something you planned but it is the start of you gaining the attention of your audience.

The trail you leave is saying something about you. But the question you then should ask yourself is “How do I control and channel my efforts for marketing purposes?

David Lomas, CEO of M3 Media Publishing explains, “By creating dynamic and intriguing content, focused on the needs and concerns of your audience, you are effectively leaving them a trail to follow. What you are creating is your own, bespoke customer corridor, down which you can draw people towards you.”

This subject customer attraction was the theme of a recent Business Connections event, held in Manchester… Continue reading “Where do you leave your breadcrumbs?”

Word of Mouth – How valuable is it to your business?

Originally posted on Blogshare:
If people talk about your business in a positive way, it is great news. But most of us either don’t take advantage of other’s comments, or don’t know how to spread these words. So how can we make more of this? We spoke to David Lomas at M3 Media, the content strategy experts, who said: “Having positive stories and comments written about you, by someone else, is equally as powerful as ‘word of mouth’ and can be spread much more easily nowadays through social media”. David continued: “If your target prospects get to read what others are… Continue reading Word of Mouth – How valuable is it to your business?

Tips for driving web traffic using successful Article Marketing

Good quality, relevant content is the most important internet tool
Good quality, relevant content is the most important internet tool

Article Marketing is a unique way to gain new customers for a business. Many people think article marketing is hard for businesses to use, but it is pretty simple if you have the right information to help you.

The tips in the following article will give you some of the information you may need about how to make use of article marketing.

One thing you can do is to offer free reports as a way to get people to sign up for your newsletter. Your report should entice prospective customers to join your e-mail list, and you can either hire someone to write it or write it yourself. Continue reading “Tips for driving web traffic using successful Article Marketing”

Business Exposure Group Aims to help Business Owners Tackle the Current Climate

A recent Business Exposure Group event
A recent Business Exposure Group event

A discussion group for business owners and directors being run across Yorkshire, Lancashire, and Greater Manchester is aiming to help businesses tackle the difficult current climate via their forum meetings.

The Business Exposure Group (BXG), set up and chaired by entrepreneur Philip Drazen, runs ten times every month at different venues across the region and is designed to generate straight-to-the-point business advice for owners and directors, which addresses the issues and current affairs they may be facing.

While the group is exclusive to owners and directors, it is open to all ages and all sectors of business… Continue reading “Business Exposure Group Aims to help Business Owners Tackle the Current Climate”

Social Media – How to use it to generate business in the property and construction sector

How to Generate Business using Social Media in the property and construction sector by David Lomas from M3 Media Publishing To be held at Just Property and Construction Networking event At 3.30pm – 5pm on Thursday 26th July 2012 Eanam Wharfe, Blackburn, Lancashire, BB1 5BL  As the digital publisher of Property Aspects Magazine David Lomas helps to generate business for clients who are working in property and construction. He will be holding a workshop on basic social media techniques specifically aimed at people working in that sector. He will be showing you simple methods of attracting and finding prospective customers using social forums … Continue reading Social Media – How to use it to generate business in the property and construction sector

Using Article Marketing To Boost Your Web Traffic

In order to be successful with your Internet business, increasing the amount of traffic to your website is crucial. Article marketing can be a great way to accomplish this. The following article will provide you with information that will allow you to improve your business with article marketing.

You should be aware of the submission rules to an article directory. Each directory has its own submission regulations… Continue reading “Using Article Marketing To Boost Your Web Traffic”