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Category Archives: Content Marketing
Here is a guest post taken from an article by Andrew Thorp, who I shall refer to as the ‘Chief Storyteller’ at Mojo Your Business – an award-winning consultancy and training company specialising in communication. Andrew is passionate about helping companies … Continue reading
Well, my definition is: “Content marketing is the creation, publication and distribution of relevant and engaging content in a structured and strategic manner, as a way of attracting and engaging with your target audience”. That is a bit of a … Continue reading